Image of the artist
Our Digipack mainly includes the artist, grass and a pinecone on the back cover. These images show that our artist is not materialistic and is more associated/ in touch with nature.
We have a pink colour scheme which is a dominant feature in our digipack images as this conveys the generic pop princess style. Pink is generally seen as a feminine colour and is often used by many Female pop artists. We tried to replicate this in our own digipack.
No sightlines are used in our image as our artist is turned away from the camera, this conveys a sense of mystery around her and perhaps states that she is shy and innocent.
The dress code we used is not over the top , we went for a more casual look in order to relate to a normal teenage girl audience.
Layout of the images used in our digipack
The front cover image that we used is positioned with the artist at the side, however she still stands out on the cover as we are immediately drawn to her due to the fact that she is pink.
The image we used on the back cover is a close up of a pinecone in front of a tree, it is posistioned in the centre, so it stands out.
The audience will immediately be drawn to the artist who is coloured in pink and she stands out from the rest of the image. They will also be drawn to the fact she is looking away from the camera which will make them wonder why she is doing this.
We have deliberately framed the front image to include the grass and the upper part of her body.
We have included grass as it is a central theme to the whole digipack.
We have looked at several professional digipacks from real artists so we decided to position the logos on the back cover as those generic artists that we have seen e.g Miley Cyrus who abides by the usual conventions of 'pop princess' music albums. We also included our group logo to show which label the artist is associated with. A link for Lexia's website is available as well as a Twitter page. This allows fans to find out more about the artist and get updates
We have also included the blackberry symbol as people can scan the symbol and instantly find out more about the artist.
Adjustment of images
We have cropped the artist's legs out of the image as we felt they were not needed to convey the image which we wanted.
We have added a pink Mask using photoshop onto Lexia and to to the other images to show clearly which genre this album is and to attract the female audience who see pink as being associated with Pop Princess genre.
We used the lighting on the back cover emphasises the tree and pinecone but it also gives it a "heavenly" look with the white light. Thus effect bodes well with the album name ''Heaven''.
Why we used the particular text
The artist's is named Lexia Parker. We chose this name as we felt that it was an unique name for a Pop Princess.
Most pop artist's names are unique like ''Miley'' "Britney" and "Selena". This is what we have tried to replicate to stick with the genre.
The songs are typical track names that are associated with the Pop Princess genre.
The album name is Heaven and track 3 is Bella Heaven which is normal for albums to be of a similar name to a song. For example Miley Cyrus' album "Breakout" and the first song is called "Breakout".
The songs convey a typical Pop Princess theme with tracks like "Too Young", "Dreams" and "Another Day". These songs contain a story within them which is generally what Pop Princesses sing about.
We chose the font "Airplanes in the night sky" as we felt it was suitable for the artist image with the swirly writing. The size of the text varies with the artist's name a larger size to emphasises who the artist is as she is the main focus.
Overall image of the artist
The back and inlays relate as there is a pink grass naturalistic theme that is central to the whole album.
The themes and subjects of nature, fairytale and heaven are explored in the images and text. The pictures of the grass, trees and pinecone show the nature side. The pink fill and the swirly text bring out the fairytale side whilst the white light and gold font show a sense of heaven and religion.
We have stuck to the typical conventions of the handwriting which looks like it has been written by the artist and the consistent pink theme. On the other hand we have challenged many of the Pop Princess conventions like not having the artist face the cover and her sightline looking right at the audience.
Another convention we have challenged is the materialistic theme and gone for a more innocent nature theme but have also stuck to a fairyland, out of this world theme.
